A community-focused platform for personal training.

What began as a tool for a specific personal trainer to manage their clients ultimately evolved into a two-sided marketplace for personal trainers and clients. In this transformation, my role was to redesign The Gift Fitness as an effective business tool for personal trainers and an impactful fitness tool for clients. Since this redesign, The Gift Fitness has grown to serve thousands of trainers and clients, while also introducing new features that enable users to embark on their fitness journey without the need of a dedicated trainer.